Social Media Overview for Toastmasters Powerpoint
Sample Social Media Calendar 1
Sample Social Media Calendar 2
Blogging Setup Checklist
Twitter Setup Checklist
Facebook Club Page Checklist
Primary Social Media Channels
Facebook
- Offers personal and
business pages, you may not advertise a business on a personal profile.
You do need a personal profile to administrate a business page.
- There is no limit to the
number of business pages you can create or administrate.
- Personal accounts have
friends.
- Business pages have
“likes” formerly labeled as “fans”.
- Posts can be send
automatically to Twitter through the Facebook platform.
Twitter
- Can be personal or
business or a combination of both. You can have multiple accounts on
twitter but you need separate email addresses to administrate.
- Accounts have followers.
- Posts can be send
automatically to Facebook through the Facebook platform.
Linkedin
- You need a personal
account to create and maintain a business account (you must have an email
that goes through a domain name associated with the business in order to
register a business page, i.e. janedoe@janedoestore.com).
- Personal accounts have
contacts.
- Business pages have
followers.
Blogging
- Can be personal or
business or a combination of both.
- Posts can be set to
automatically go to Twitter and Facebook through the blogging platform.
Google+
- Offers personal and
business pages, you may not advertise a business on a personal profile.
You do need a personal profile to administrate a business page.
- There is no limit to the
number of business pages you can create or administrate.
- Business and personal
pages have circles and likes (for both the pages/accounts) and posts.
Pinterest
- Can be personal or
business or a combination of both.
- You can have separate
accounts for personal and business but you need separate email addresses
to administrate, if you have a personal account you can convert it to a
business account.
- Business and personal
pages have followers.
- Pins have “likes” and
“repins”.
- Pins can go to Twitter and
Facebook as you Pin something.
Youtube
- Pages have subscribers and
videos on the page/account have “likes”.
CutePDF
(create PDFs from any type of document or file) - FREE
Make sure you download both
the file and the converter. The converter will show up as a Gray G on your
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Converter:
PDF to Excel or Microsoft Word - limited use by time frame
The folks at Google put this
together to help their parents, but I have found the tutorials are great for
any age!
A free way to organize your
to do list online
Free photo editors - lets you edit all your photos online, from one easy place. If you
don't have a desktop photo editor these are great.
NutshellMail from Constant
Contact tracks your brand's social media activity and delivers a summary to
your email inbox on your schedule. A terrific tool for keeping track of your
social media.
"Remember everything,
capture anything, access anywhere, find things fast." Very useful if you
come across interesting things on the internet and want to keep searchable
track of it, as well as other uses as well.
A great application for mass
resizing photos, works quicken then Photoshop, and you can also custom
watermark them as well as add borders.
File Sending Services- FREE
File Hosting and Sending Services- FREE
Prescheduling Options
Twitter Specific Links
§
SocialOomph:
pre-schedule tweets, set up keyword alerts by email, the pro version has more
options for scheduling posts to other networks as well http://www.socialoomph.com/
§
Friend or Follow: An easy way of finding out who is following you, and who you are
following who is not following you back http://friendorfollow.com
§
Buffer: http://bufferapp.com/ tweet scheduler, up to 10 scheduled
tweets free at a time, there is paid version as well.
Hyper Alerts is a feature for
everybody who wants email reports of posts and comments on a Facebook Page. You
don’t have to be an administrator of the page to get email alerts, and you can
have as many subscriptions as you want. You can get the alerts within minutes,
or a digest every hour, day, week or month.
20 Blogging Ideas for Toastmasters
(also useful for things to
tweet about or content for Facebook Club Pages or Google+ Pages)
Remember social media doesn't have to be a novel, a
blog post can consist of a paragraph or a picture with a caption.
- Guest or visitor to your meeting comments and
feedback about the meeting.
- Speech failures with a funny story (only written
in the first person).
- Your TM club in the News.
- A member in the News.
- Member achievements.
- Why did each of your members join Toastmasters.
- Every speech has an inspiration behind it, get
your members to describe briefly what gave them ideas for speeches.
- Write-ups of speakers, in person or in the media
that you and you club have found inspiring, helpful or knowledgeable.
- Pictures of your meetings and/or club contests.
- A brief FAQs and answers.
- What does your club do to differentiate itself
from other clubs or even from other organizations.
- Speech ideas
- Table topics ideas and if you have tried them,
write about how they work out.
- Bios of your members (if you have 15 members = 15
blog posts).
- What each of your members thinks about
Toastmasters and how it's helped them.
- Articles about public speaking, leadership and
improving skills. You can post these links directly to twitter and
Facebook. If you are using them in a blog, make sure you give proper
attribution and make a point of saying "why" the article was
worth referencing.
- Meeting schedules, comments about
"Congratulations to John Smith, this is his first time taking the
role of Toastmasters for the evening", are good for both readers and
members, as both like the fact that members are being acknowledged.
- Thank yous, to the place where you hold your
meetings, a local paper that gives you free ad space, etc. Links/website
URLs to venues or resources are always appreciated and help your SEO
(search engine optimization) as well.
- Toastmaster videos, both your own and Toastmaster
IT's and other club's videos can be embedded in blogs and the URLs sent
our both in twitter and posted on Facebook, comments accompanying the
links are always helpful.
- A relevant book review about public speaking,
leadership or other applicable skills.
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